Gillette Shaves A Tennis Pro With A Lawnmower

Feb 10, 2015
Swiss tennis champion, Roger Federer, can add another title to his name -- "Biggest Shave Ever." In a curious marketing stunt for Gillette's Fusion ProGlide razors, workers used laser guides to spray a field in London.

They sprayed the field with 3,000 litres of biodegradable, green, specialist paint, creating a portrait of the tennis ace. Using cannons, his image was then covered with 1,000 liters of non-toxic foam, to represent shave lubricant. Federer's likeness then underwent a "shave" with a lawn mower, and finally a smoothing out with a giant Fusion ProGlide razor.
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